My name is Magdalena Seifert. Yes, you guessed it. I’m German. And if you mispronounce the name, don’t worry – I’m used to it! Most people call me Lena, and you’re more than welcome to do so too. I’m fully bi-lingual, and just as fluent chatting – and writing – in English as I am in my mother-tongue.
Doing what I love
My enthusiasm for digital marketing started when I developed my first website, back when online marketing was still in its infancy. I was like a child with a new toy, and loved the possibilities the Internet offered. Over the following years, I developed my passion further by learning as much as I could about this type of marketing. In 2005, I officially moved fulltime into the world of freelance internet marketing and consultancy.
Things change fast in the digital marketing and inbound marketing world. With new trends constantly emerging, I am driven by a curiosity about new technologies and I am working hard to keep my finger on this ever-shifting pulse as well as staying on top of what’s happening in the industries I specialise in.
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