Improve your website to increase your direct bookings and sales
Beautiful design, professional images and smooth functionality; that’s the least you should expect from your accommodation website. There are plenty of web development companies out there who can give you a website, but do they understand exactly what it takes to be successful online in the competitive hospitality industry?
We offer industry specific web design for all types of accommodation, including:
- Hotels & guesthouses
- Holiday villages
- Glamping sites
- Holiday rental abroad
Booking engine integration
Key to maximising direct bookings is integrating a user-friendly online booking engine into your site so visitors can check rates / availability and make a reservation without any fuss or hassle. We can advise on the best third-party online booking system for your type of business and set it up. Alternatively, we may be able to integrate your existing reservation system.
If applicable, we can incorporate an activity booking system, gift voucher system or even a shop system. Additionally, if your venue plans on selling larger amounts of tickets we have experience in integrating cloud-based digital ticketing.
Is your website performing as well as you’d like?
You need a site which showcases your venue’s individuality, USP and brand. Most importantly, it should maximise conversions, leading to more direct bookings. A well thought out site signals to visitors you care about every aspect of your business, giving them confidence you’ll look after them when they stay with you.
Traffic generated from sales promotions, referrals, word-of-mouth recommendations, advertising, social media marketing, email campaigns, SEO and lead generations will generally be directed at your website. This is why it’s so important to get it right.
We’ll tailor your site to reflect your accommodation’s brand personality so you can connect with your target demographic and achieve your business goals.